Cleveland Cavaliers: 10 Advertisers To Consider For Jerseys

Apr 22, 2016; Auburn Hills, MI, USA; Cleveland Cavaliers owner Dan Gilbert during the game against the Detroit Pistons in game three of the first round of the NBA Playoffs at The Palace of Auburn Hills. Mandatory Credit: Tim Fuller-USA TODAY Sports
Apr 22, 2016; Auburn Hills, MI, USA; Cleveland Cavaliers owner Dan Gilbert during the game against the Detroit Pistons in game three of the first round of the NBA Playoffs at The Palace of Auburn Hills. Mandatory Credit: Tim Fuller-USA TODAY Sports /
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Yahoo!

Dan Gilbert and Warren Buffett wanted to buy Yahoo!. Instead, Yahoo! will be purchased by Verizon.

In any case, a business relationship between Gilbert and Yahoo! already exists. Quicken Loans and Yahoo! Sports partnered up in order to bring the “Billion Dollar Bracket Challenge” to the NCAA Basketball Tournament in 2014. This has been that’s enhanced the notoriety of all parties involved as even people who don’t watch college basketball fill out the brackets.

Notable NBA journalist Adrian Wojnarowski, who has the sources to break the biggest stories in the sport, works for The Vertical. The Vertical is under the umbrella of Yahoo! Sports. There’s no chance a NBA fan can follow the league’s happenings and not come across an article or tweet from The Vertical.

In addition, Verizon has its own ties to the NBA. In 2015, Verizon announced a new content and marketing partnership with the league.

The Cavaliers wearing the Yahoo! symbol would be a very profitable move for all parties involved. The Cleveland Cavaliers gain more exposure across the sporting world and Yahoo! gets more exposure as the historical relevancy of LeBron James rises both on and off the court.

Next: Sherwin-Williams